If You Are a Beginner with Facebook,
this Workshop is for YOU...
Technically Challenged?
This course is perfect for those who shy away from technology. It doesn't have to be intimidating. The workshop is designed to walk you through the basics, step-by-step.
Overwhelmed by Social Media?
Social media marketing doesn't have to be overwhelming. The best thing to do to fight overwhelm is to break things down into small chunks. This workshop isn't designed to tell you absolutely EVERYTHING about social media marketing. We are focusing on your Facebook Business Page. The workshop will simplify tasks and you'll leave with a plan and the know-how to start your social media marketing plan.
You are busy!
That's an understatement, isn't it?
You already have so much to do and you know that on top of it all, you must market your business. With little to no budget for marketing, you wonder where you should spend your time and energy.
You realize that social media could open up a vast opportunity to marketing your small business, yet you have no idea how to make it work, or even to get started.
You Don't Have a Marketing Budget!
And you've got to do it yourself.
You have no marketing budget and you know that you must get a grasp of what all the buzz is all about with social media, but you are embarrassed with how little you really know. You may tinker with it a bit but cannot get your head around how social media would benefit your business.
You see others use it with success, but you don't have the first clue where to start. You are afraid to ask for help because you believe people will think you are behind the times and should already know.
Let’s face it, with little to no marketing budget, you must come to the realization that you may very well need to do your own social media marketing. The thing holding you back is your lack of understanding and, quite frankly, the time it would take to learn it.
You could make new habits and as you get more experience with your digital marketing, you’ll be able to build from your foundation of habits and knowledge.
Why Learn Facebook?
With more than one billion people active on Facebook alone, there's no denying it, we need to have a handle on social media marketing for our businesses.
Navigating in the big pool of social media can be intimidating and overwhelming.
But, I'll let you in on a little secret...
If you concentrate on ONE social media platform, do it and do it consistently and well, you'll see results. Best of all you can apply what you've learned to other platforms.
Facebook is, by far, the largest social platform in the digital marketplace. By having a Facebook Business Page, you are discoverable in search engine results OUTSIDE of Facebook. Creating consistent content will give you an opportunity to interact with your customers and prospects like never before. They are looking for you there. If you aren't there, then you are missing out on a huge opportunity!
It's All Too Overwhelming!!!!
Maybe, it's because you don't know where to start. Perhaps, you're afraid that being on social media is a big time sucker. Or, just maybe, you are embarrassed because you don't feel like you're "techy" enough to make it work.
You're not alone. There are many folks, just like you, who know they must be more knowledgeable about this whole social media thing, but struggle.
I've been there!
When I first dove into marketing my own business in the social media arena, what I found was a lack of to-the-point and hands-on courses that would get me started with the process.
I didn't want concepts or ideas, I wanted to know what buttons to push and help with setting up a plan to work social media into my marketing.
I didn't find the resources I needed, so I ended up taking the time and learning it on my own. Digital marketing changes all the time. But the most basic thing that has stuck with me is that I kick myself for not starting sooner.
Why did I delay? Probably because I was afraid it would consume my schedule. Or maybe, I wasn't sure really how to use it in my business. There was a defining moment for me when I realized that I must "go social" for the life of my business!
I finally got started! By starting and creating systems, I have discovered a lot about myself, my business, and my customers.
It has opened my eyes and has connected me with great people like you! My business is growing!
Wouldn’t it be nice to be shown exactly how to get started?
That's why I created Facebook Business Page Basics. With the digital age the way it is nowadays, I don't want you to be overwhelmed with the process.
What's important is for you to gain the concepts and to learn the basics to get you started. After all, you won't ever see results unless you get started.
Facebook Business Page Basics
In this online hands-on workshop, you will learn:
- How to set up your Facebook Business Page (if you don't have one)
- How to update your Facebook Business Page
- How to navigate both on your laptop and your phone
- How to schedule posts
- How to create professional looking images quickly and easily
- Tricks that will save you time
- Much, much more!
Your Instructor
Guiding you through...
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Gayla Scrivener
I am Gayla Scrivener, owner of Scrivener Solutions. I love helping businesses reach their potential! I have over 20 years of experience working for both large and small companies in managerial roles which have provided me with the training and experience needed to help you grow your business.
Workshop Curriculum
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1
Start Here
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2
Lesson 1: Why Starting Your Social Media Plan with Facebook is a Good Idea
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3
Lesson 2: Basic Set-up & Settings You Need to Know
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4
Lesson 3: Building Your Page Audience
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5
Lesson 4: Creating Content
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6
Engagement
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7
Bonuses
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Welcome Navigating in the Workshop Introduce Yourself | Where to Ask Questions -
Breaking Down What Social Media Really Is Facebook is the Perfect Starting Point for Your Social Media Plan Lesson 1 Quiz -
Creating Your Page Edit Your "About" Section Add Profile Photos Adding a Call to Action Button Lesson 2: Now It's Your Turn -
Add Your Audience Publicize Your Page -
How to Create Posts 15 Posting Ideas Accomplish More and Schedule Your Posts Putting it All Together to Leverage Your Time -
Navigating Between Your Personal Profile and Your Business Page(s) -
Bonus: Download Images to Use In Your Posts